Southern Farm Bureau Life Insurance Company was established in 1946 to address specific needs of the membership relating to life insurance and financial planning. Today our organization has branched into cities and towns all over the South. From its home office in Jackson, Mississippi, Southern Farm Bureau Life supports the agency forces in the states of Arkansas, Colorado, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Texas, and Virginia.

Our primary goal continues to be not merely to sell insurance, but to provide service, value, protection, and advice to each Farm Bureau member we serve through highly qualified professionals.